Following the Bush shoe incident last weekend, the shoe thrown at the President has flown off the shelves. Bloomberg:
The shoe hurled at President George W. Bush has sent sales soaring at the Turkish maker as orders pour in from Iraq, the U.S. and Iran.
The brown, thick-soled “Model 271” may soon be renamed “The Bush Shoe” or “Bye-Bye Bush,” Ramazan Baydan, who owns the Istanbul-based producer Baydan Ayakkabicilik San. & Tic., said in a telephone interview today.
“We’ve been selling these shoes for years but, thanks to Bush, orders are flying in like crazy,” he said. “We’ve even hired an agency to look at television advertising.”
Apparently everyone wants the shoe; perhaps it is in case Bush visits their town.
Baydan has received orders for 300,000 pairs of the shoes since the attack, more than four times the number his company sold each year since the model was introduced in 1999. The company plans to employ 100 more staff to meet demand, he said.
Hat tip to Alex Tabarrok.
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D+PadNetwork » Blog Archive » The Bush Shoe experiences record sales
February 16th, 2009 at 12:47 am
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